Monday, October 29, 2012
Wednesday, October 10, 2012
How to select a dealer or distributor in Kerala?
The
basic criteria are listed below:-
1.
Investment:
- For a new distribution agreement, the company should analyze the investing
capacity of the person and there should be certain minimum levels of standards.
2.
Infrastructure:
- The distributor should also need some
changes in the infrastructural arrangement:-
i.
The minimum storage should be there and that
should be free from rain, direct sun light and must be covered
ii.
The entrance should be there for the lorry
service
iii.
The basic technical facility like computer,
internet connection and company telephone
iv.
Minimum no. of vehicles should be there based on
the area and there should be enough manpower to do it.
3.
Involvement:
- The distributor should involve in every roles and responsibilities of
distributor completely to make a smooth running of the organization. The
involvement part will be analyzed based on the following thing:-
i.
Previous experience
ii.
The experience in handling sales people
iii.
The regularity in purchase ordering
iv.
Involvement in secondary sales & its
analysis
4.
Influence:
- The distributor’s family background will be analyzed and will consider
his social image as a major factor for this distribution. His experience and contacts in the society also should be counted.
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